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On the occasion of Art Basel Miami 2021, Automobili Lamborghini was behind the exhibition “Lamborghini Countach: The Future is Our Legacy” at the Wolfsonian-FIU Museum in collaboration with the Italian Consulate General. Located in the heart of Miami Beach’s Art Deco District, the museum’s second-floor gallery has been transformed so guests can experience Lamborghini’s holistic approach to sustainability and the evolution of design through the brand’s iconic Lamborghini Countach.
A 1986 Lamborghini Countach LP 5000 QV so visitors can walk around the exhibition starting with the history of Countach models, then visit old sketches, durable development path and experience, the new Lamborghini Countach LPI 800-4. The latter is the second step towards hybridization, after the Lamborghini Sian, one of the ambitious targets of the “Direzione Cor Tauri” strategy, which aims to emit 50% less CO₂ by 2025 with a range of hybrid models. fully rechargeable and the first fully rechargeable. Battery-powered Lamborghini will follow in the second half of this decade.
More than ever, Lamborghini is challenging the status quo with as unstoppable urgency as the cars of that name. The hybrid-driven Lamborghini Countach LPI 800-4 makes its 50th anniversary debut in 2021. Original Countach LP 500testament to the lasting impact of the world’s first super sports car and another success of Lamborghini on the path to electrification. Designed for a new era, the LPI 800-4 is a showcase of Lamborghini’s latest innovations, pioneering hybrid technology in concert with the V12 heart.
“By bringing the past into the present, this exhibition shows how Lamborghini has consistently gone beyond the possible and still does so today with an ambitious electrification plan. Art Basel Miami with groundbreaking design and modern aesthetics that are integral to Lamborghini’s DNA. , is the perfect setting to showcase this journey, and we have the privilege of exhibiting it in a prestigious museum such as the Wolfsonian-FIU. »Automobili Lamborghini CEO, Stephan Winkelmann, said.
“It is truly a pleasure to renew the partnership between Lamborghini and the Consulate General of Italy in Miami by presenting the iconic vintage Countach. Lamborghini has a long history of building timeless cars in the heart of Italy’s Motor Valley. Automotive legends combine tradition and innovation with distinctive design. Alongside its core business, the company is committed to a global environmental policy that includes the reduction of CO2 emissions and the intensive recycling of waste. With the presentation of Italian design objects, this exhibition presents an innovative and environmentally friendly industrial design created through the conservation of energy and the recycling of used materials. »Cristiano Musillo, Italy’s Consul General in Miami, said:
Pictures: Lamborghini
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