Picturesque coves, crystal clear waters and an international audience. Saint-Tropez, a seaside town bathed in the Mediterranean: The ideal place chosen by the French luxury brand Bugatti to present its latest models to its customers or those who want to be alone during a special summer road show.
Between mid-July and mid-August 2021, Bugatti invites customers to explore and get behind the wheel of the hyper sports cars Chiron Pur Sport and Chiron Sport in dynamic mode. “It’s great to have our customers here on the Côte d’Azur, where they love to take a summer break. »Bugatti Europe Regional Director Guy Caquelin delighted.
After some advice given by official Bugatti drivers, the test route bypasses Saint-Tropez, crosses the Ramatuelle and runs along the Plage de Pampelonne. The test drive takes about an hour.
Designed with determination for agility, maneuverability and driving performance, the Chiron Pur Sport is especially dynamic when cornering. Producing 1,500 hp and 1,600 nm of torque, the 8-litre W16 engine reaches its rated power between 6,700 and 6,900 rpm, while gear changes take place at a maximum of 6,900 rpm – a figure significantly higher than the Chiron. Thanks to the 15% shorter transmission, the Chiron Pur Sport accelerates even faster and more energetically than a Chiron: the transition from 0 to 100 is just 2.3 seconds instead of 2.4, from 0 to 200 just 5, Transition from 0 to 300 inches in 5 seconds. less than 12 seconds. The top speed of 350 km/h is electronically regulated.
Potential buyers can discover an equally dynamic hyper sports car with the Chiron Sport. A solid chassis designed for sporty driving and the more dynamic Handling package with Dynamic Torque Vectoring (dynamic torque steering) help improve transverse dynamics on winding roads like those on the Côte d’Azur.
On the other hand, Chiron Super Sport, which has just made its world launch, will be offered as a static discovery only to the guests of the French luxury brand for now. Bugatti focused the development of the Chiron Super Sport on top speed, without sacrificing in any way, but without sacrificing luxury or comfort. Thanks to the optimized aerodynamics and the extended rear, the Chiron Super Sport has earned its own personality within the Chiron family. Its engine reaches 1600 hp for a top speed of 440 km/h. Bugatti will soon begin production of the Chiron Super Sport in Molsheim. Delivery of this new hypercar is scheduled for early 2022 against 3.2m euros (net).
Equipped with a reception area, configuration hall and roof terrace as well as road testing, the Bugatti Road Show Truck offers the brand’s customers the opportunity to explore the Bugatti universe in all its details and configure their new vehicles with the help of a vehicle. designer and sales consultant. “For a successful Bugatti customer experience, we also work closely with local authorities, tourism players, and luxury hotels and restaurants that are happy to welcome our brand and customers, so our summer event will also be one for the region. Bugatti Summer Roadshow was so well received and we are absolutely delighted that it has already become part of our annual calendar of events. », explains Guy Caquelin. Like all surfaces of the Bugatti Road Show Truck, all vehicles are disinfected at regular intervals when changing drivers. All available personnel are vaccinated and tested daily. It is mandatory to wear masks in trucks and vehicles.
Today, the Provence-Alpes-Côte d’Azur seaside resort is still popular with its international “jet set”, just like the paint “Bleu Agile” on the Bugatti Chiron Pur Sport.